Reach

Expanding the reach of health information into vulnerable populations and communities. 

Connections

Making connections that link people to the health services they need. 

Effectiveness

Increasing the effectiveness of health information by putting it in context of people’s lives.

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According to Pew Research Center, 21% of U.S. adults do not intend to get vaccinated and are “pretty certain” more information will not change their mind. Washington University public health professor Matthew Kreuter discussed the public health messaging necessary to get everyone on board.

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Addressing the Individual Social Needs of Patients with Diabetes


On the National Institute of Diabetes and Digestive and Kidney Diseases (NIDDK)’s Diabetes Discoveries and Practice Blog, professor Matthew Kreuter, PhD, MPH, explains how health care professionals can address the individual social needs of patients who have diabetes.

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